Maria Popova on Evergreen Ideas and Rethinking the Meaning of Content

A straight look at “Content”.

Own Your Content

To create work that touches people’s lives in ten, a hundred, or a thousand years from now is both a humbling and unexpected reward of one’s effort. But we do not determine whether something is timeless or not; we simply create from the heart, telling the truth about what we see and why it matters, and we ship. You might not be around for the praise, but the choice to be present while enjoying the process is available daily.

We spoke to Maria Popova, founder of Brain Pickings—a cross-pollination of ideas from a diversity of domains in the pursuit of understanding why we’re here and how we can live well.

She shares her insights on what she has learned studying timeless ideas, producing an evergreen body of work, the origin of ‘content’ and why we need to reframe how we think about it.

Your insatiable curiosity and love for…

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